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Digital Marketing
5661 (9 weeks, .5 credit)Recommended 10-11-12 gradeThis course introduces students to the growing world of digital media and commerce. Students will integrate marketing and media design elements in a variety of software and online applications. Students will gain a fundamental understanding of the desktop publishing field using industry standard software, Adobe Creative Suite. Course activities include designing print media, multimedia communications and applying digital marketing concepts to social media platforms including Snapchat, Instagram and other online applications. Prerequisite: Marketing and Advertising Fundamentals, C or better.